In the mood to spend
November 2013’s CCI uptick marked the second month of improvement from the low seen after the fuel price hike. Retail sales increased slightly in Oct, beating earlier expectations and reversing the previous month’s pullback. Recent data show that consumption is still strong.
BI’s Consumer Confidence Index (CCI) was driven by the perception of better job prospects, income expectations and business climate. Nov sales for selected retailers supported the rise in confidence. We stay Overweight on the sector as consumption remains robust. The upcoming election may further boost spending, hence our preference for retailers with higher exposure to broad-based spending, i.e. MDS and Ramayana. (Disclaimer)
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